Solutions / Customer intelligence

Build a clearer view of customers and the experiences around them.

RSAInfosys references Oracle CX as a core area of expertise. We help connect customer-facing needs with the enterprise applications and processes that support them.

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Capability areas

Built to connect the next decision to the bigger picture.

Customer process understanding
Connected application thinking
Experience-led improvement

Business challenges

Connect the technical work to the operational need.

Customer-facing processes can become fragmented across teams and applications.
The information required to support a customer interaction may be distributed across systems.
Experience improvements need to fit the operational processes behind them.

Implementation considerations

Plan the change around what needs to stay dependable.

  1. 01

    Map the customer process and the people, systems and information involved.

  2. 02

    Clarify ownership and the business purpose of information shared across applications.

  3. 03

    Prioritize improvements that can be understood and reviewed by the teams using them.

Common use cases

Situations where the next decision needs more context.

Reviewing a customer process supported by multiple applications.
Planning how customer-facing workflows connect to enterprise systems.
Identifying practical improvements to information flow around a customer interaction.

Frequently asked questions

Useful context before planning begins.

What is the focus of the Oracle CX solution?

The focus is on connecting customer-facing needs with the enterprise applications and processes that support them.

Why consider business process alongside customer experience?

The experience customers receive depends on the information, handoffs and applications behind the interaction.

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Start with the platform decision in front of you.

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